Loyalty News

Great success! At the 10th Annual Loyalty Conference & Awards in Bangkok – global loyalty event for travel industry, the Comarch Social Mining solution won the first prize in the Best Supplier Initiative category.

Comarch was working this Fall on a customer case video to present the Hudson's Bay Netherlands project. You will discover how Hudson's Bay Netherlands uses the latest Comarch technology to implement a new kind of Customer Experience.

With the application of Comarch Location Based Services, retailers can receive valuable data on customers who enter their premises with mobile phones.

Comarch Social Mining, which is a social media monitoring system, has been updated. As a module complementary to the other Comarch CRM & Marketing platform applications, it enables the integration of loyalty program management processes based on transactional data and omnichannel communication history with social media behavior and engagement data.

The new version 2.7 of Comarch Campaign Management has been released. It introduces new communication channels: mobile push & in-box messages, new simplified & intuitive Email Creator with drag&drop capabilities.

The Comarch flagship solution Comarch Loyalty Management has been recently updated.

Various promotions, offers and rewards are the main factors why we take part in loyalty programmes. Benefits such as pre-releases and pre-sales of products are also important for many of us. However, these offers are not as free as we tend to believe.

Comarch is positioned as a Strong Performer among the most significant vendors supporting the loyalty market in the recent Forrester report “The Forrester Wave™: Customer Loyalty Solutions, Q3 2017”.

Nowadays, no one is shocked when a 60-70-year-old woman is reading an e-book while on train or when a man of similar age is paying for parking or his purchases in a suit shop with a mobile app.

Our platform qualifies within the group of end-to-end loyalty solutions, which address the broadest spectrum of loyalty-specific needs, in terms of strategy, marketing and management.

From August 2017 onwards, Hudson’s Bay the Netherlands will be opening 17 department stores in the entire country and has selected Comarch to develop a new loyalty programme for their customers.

Over 70% of customers are members of minimum one loyalty program – as specified in the report: “The future of shopping. Key trends in retail today and in 2030”.

Social media monitoring application, which is the module of Comarch Loyalty Management platform, with analytical capabilities referring to loyalty program members in the entirely redeveloped version is now available!

We are happy to announce that the Version 2.6 of Comarch Campaign Management has been released.

A difference between shopping habits of men and women is one of the most favourite subjects of discussions and jokes.

Comarch has been featured in the latest Forrester research: “Vendor Landscape: Real-Time Interaction Management. Contextual Marketing Demands Real-Time Unification.” as a leading vendor of customer loyalty solutions