Wawel SA will use the new Comarch ECOD Agent 2.0 solution

Wawel SA and Comarch have expanded existing cooperation and signed a long-term contract for the implementation and operation of the new version of the mobile Comarch ECOD Agent 2.0 system to support distributors as well as Comarch ECOD Distribution and the Comarch Loyalty ECOD system, which further enriches the functionality of a mobile solution for the management of a loyalty program for partners and retail shops.

- The ECOD 2.0 system was prepared based on years of experience and deployments of an SFA system, both at home and abroad. Our goal was to develop a system which responded to the needs of our customers while at the same time, is easy to implement and rich in configuration options and functionality. A new ability, which is based on our solutions, is the use of the Comarch ECOD Loyalty system to unleash the full spectrum of synergy from the mobile system and in the reporting of distributor data in order to build loyalty programs for partners and retail outlets - says Jakub Frankiewicz, Production Manager, Comarch.

- We have decided to migrate our current mobile system and extend cooperation with Comarch due to the new opportunities this system provides us with and its new functionality that we would like to implement in our sales organization. Therefore, we have also decided to implement a system to report data from the distribution channel (Comarch ECOD Distribution) as well as loyalty program functionality, based on data obtained from these systems (Comarch ECOD Loyalty). In this way we can obtain complete information about our products sales in the traditional channel and build even better business relationships with our panthers - says Robert Okoński, Director of the National Distribution Network at Wawel.

This is another important agreement for Comarch pertaining to sales support in the FMCG industry. The new Comarch ECOD Agent 2.0 mobile system is already being used by Diageo, a leading manufacturer and distributor of some of the most famous brands of alcohol in the world.

Wawel SA is one of the oldest confectionery factories in Poland. The company prides itself on traditions that date back to the end of the nineteenth century. Wawel SA headquarters is located in Kraków. Currently the head office and factory, located in Dobczyce, employ over 700 people.

Comarch is a provider of innovative IT solutions addressing the management of sales processes, as well as many other areas. Comarch ECOD Agent 2.0 is a comprehensive, professional support system of the Sales Force Automation class that is designed for the support of sales and provides comprehensive services for mobile points of sale by sales representatives. Comarch ECOD Distribution offers comprehensive communication and reporting of information from the distribution channel, while Comarch ECOD Business Portal is a communication and reporting solution that is designed to streamline communication and collaboration between a manufacturer and its distributors.

The Comarch ECOD Distribution solution is currently being used by 11 manufacturers from the retail & FMCG sector as well as from the chemical, cosmetics and construction industries, including Hortex, Mars and Mattel. More than 800 distributors are connected to the system and the Comarch ECOD Agent system is used by over 30 manufacturers (including Diageo, an international manufacturer and distributor of brands such as Johnnie Walker, Gordon's Gin, Hennessy, Guinness) and more than 3000 users.